Andrew Ley

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‘The Foxes: A Family Business’ Exhibition

June 8, 2017 by Andrew Ley

The Foxes: A Family Business is an exhibition documenting the history and achievements of the Fox family; entrepreneurs, industrialists and founders of Coldharbour Mill. I worked with Mill to design the exhibition’s interpretation boards.

Filed Under: Design, Exhibition Design, Graphic Design Tagged With: Coldharbour Mill

I Don’t Like Stephen King

April 6, 2015 by Andrew Ley

I’ve never enjoyed any of Stephen King’s books. Something about his writing style strikes me as immature, the plot twists always seem predictable, and I can never relate to the main characters in the same way I do with other novelists’. I have friends who love his books, people whose literary opinions I trust and […]

Filed Under: Branding, Business

Exeter Social Media Cafe

October 22, 2013 by Andrew Ley Leave a Comment

Last Wednesday saw the inaugural Exeter Social Media Cafe, a free event helping local organisations to make better use of social media.  The Cafe takes the form of an informal drop-in session; with a team of volunteer social media experts on hand to answer questions. Get some free Social Media help for your Biz or Group […]

Filed Under: Personal Tagged With: Exeter, Social Media

The Importance of Difference or: Drowning in the Sea of Options

August 3, 2013 by Andrew Ley Leave a Comment

Decisions, Decisions, Decisions You’re faced with an unbelievable number of decisions every day. What are you going to wear? Will you need a jacket? White toast or brown? Jam or marmalade? Orange or apple juice? Tea or coffee? And all this before you’ve even finished breakfast! Some of these questions are easy; maybe the answer’s […]

Filed Under: Branding, Difference Tagged With: Defining Your Brand, Difference, The Building Blocks of Branding

Keeping your Brand Promise

February 24, 2013 by Andrew Ley Leave a Comment

Have you ever walked out of the cinema feeling let down? Did the film you had just seen completely fail to live up to the promises made in its action-filled trailers and hyperbolic advertising campaign? How would you feel if I told you that some of your customers had this feeling after using your Brand? Your Brand […]

Filed Under: Branding, Business Tagged With: brand promise, The Building Blocks of Branding, venn diagram

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